Real estate agents are tasked with handling multiple tasks and communicating with clients at the same time. It’s no surprise that the real estate sales process can be a little overwhelming and chaotic at times. But what steps can you take to manage your real estate sales and increase agent productivity?

A robust CRM that integrates with other productivity tools, such as JustCall for tracking and recording calls can help you keep on top of your sales goals. With this integration, every call you make can automatically be logged under a contact or deal in your CRM. This allows you to see the progress of a sale and keeps everyone on your team up to date.

Setting realistic goals is one of the most important aspects of managing real estate sales. It’s easy to get overwhelmed by big sales targets, so break down your goals into smaller, more attainable pieces that are easier to achieve. This will not only encourage confidence in your team, but also boost their sales performance.

An education-focused approach is another essential aspect of boosting real estate agent productivity. By implementing training modules that are flexible and adaptable to changing circumstances, you can create a learning environment that will allow your agents to stay on top of their game.

Finally, a good leader knows when to sell and when to serve. Striking a balance between these two can be difficult, but great real estate leaders understand that different people have different tactics and experience different success rates. Therefore, they should adjust their coaching style to suit the individual. how to manage real estate sales